CAMPBELLTOWN BUSINESS POWERING UP LOCAL COMMUNITY

Battery World Campbelltown has been sponsoring the Macarthur District 4WD Club for more than two years

One Campbelltown business owner is going the extra mile for his customers as he powers up the local four-wheel drive community for their next off-grid adventure
Michael Sookaloo, the man behind Battery World Campbelltown, has been sponsoring Macarthur District 4WD Club for more than two years, hosting events at the store to raise awareness about the importance of safety and best practices around batteries and off grid portable power.
“When I first took over the Campbelltown store, I had limited knowledge about four-wheel driving, off grid battery power and the joys of off-grid camping,” Michael said.
“But since getting involved with the club and Battery World, I am now a self-acclaimed four-wheel drive enthusiast – I love learning from the members and offering my advice on all things battery related, especially in the lead-up to school holidays and peak camping season.
“Partnering with Macarthur District is the perfect collaboration. Battery World has everything you need to power up your four-wheel drive, your caravan or trailer and next off-grid adventure, so the local community can enjoy holidays no matter where they are.”
Michael is looking forward to greater involvement with the Macarthur 4WD club and its members. He is keen to get involved in future events for collaboration and helping enthusiasts and beginners alike in powering their off-grid camp sites.
“Running a small business involves so much more than just selling product. It is about going above and beyond for your customers and helping them in times of need,” Michael said.
For Michael and his team at Battery World Campbelltown, it is all about servicing the local community, empowering them through education and community building and involvement.
“We’re hoping to engage with four-wheel drive lovers across the region to educate them on how to protect and set up your vehicle for the ultimate getaway,” Michael said.
Battery World Franchise Development Manager, Warren Ratliff, recently introduced and presented Battery World at the Macarthur 4WD Club monthly meeting that was hosted at Battery World Campbelltown, with the aim of educating members on batteries and safe practice. The night included a sausage sizzle and a presentation to the members.
“Michael’s commitment to powering up the local community is truly inspiring,” Warren said.
“Our recent meeting at Battery World Campbelltown was such a hit. It was great to invite members from Macarthur 4WD Club to the store and discuss the links between batteries and four-wheel driving, and how they can be best prepared for the season ahead.
“This was the perfect time to strengthen our partnership and educate as many people as possible.”

For more information on Battery World, visit www.batteryworld.com.au