The company is active in car festivals, publishing and drag racing

Aussie entrepreneur and loud and proud car lover, Adrian Portelli, recently announced he is buying a stake in automotive festivals, motorsport and media company, the Out There Group. 
The Out There Group stable includes Summernats, RockyNats, MotorEx, Red CentreNATS, and Dust Hustle, Australia’s premier drag racing series the National Drag Racing Championship (NDRC), plus Australia’s iconic motoring magazine and digital content house, Street Machine.
“Over the last 15 years, we have built a fantastic suite of motorsport festivals and recently we have extended our reach within the car community with the NDRC and the acquisition of Street Machine,” Out There Group Co-Owner, Andy Lopez, said.
“All of our flagship brands are going amazing and continue to flourish.
“I’m really proud to announce that Adrian Portelli is investing in our business as a shareholder across everything we do and everything we want to do in the future. 
“Whilst the current owners of Out There Group retain the majority share, Adrian’s holding and role is significant.”
Andy and Adrian have been in discussions about the company buy-in for a number of months and, according to Andy, the final result is about a shared passion and vision.
“I say this genuinely, I could not think of a better bloke to work with,” Andy said.
“With Adrian, we have new creativity and energy from a true entrepreneur and best of all, he’s a great guy and genuine car nut. There’s no-one else out there who loves what we do and the community we serve more than Adrian.
“There’s been so many things we’ve wanted to do over the years that we haven’t been able to do on our own. With a guy like Adrian and his business smarts, passion and creativity, we’re heading for the next level.”
Adrian, best known for his LMCT+ business, is equally buoyant about his investment.
“This is a really exciting chapter for me.  Everyone who knows me understands just how much I love the car community and now I’m joining a crew that are doing awesome things for that community,” Adrian said.
“I’m not here to change anything and that’s a really important statement for me to make. I’m here because I love what these guys do and how they do it. I want to help grow the current business and to future proof our scene.
“The thing that also excites me is the chance to create new festival experiences and concepts in the future.”

For more from the Out There Group, visit www.outthereproductions.com.au