TotalEnergies Lubrifiants launches its new RobotQuartz campaign

TotalEnergies Lubrifiants is back with a new campaign featuring RobotQuartz.
This advertising character is used to represent the engine and show the effects of the Quartz lubricants on all types of engines. 
Known in more than 80 countries, the RobotQuartz gets a complete makeover in line with the
most advanced vehicle technologies, especially electric.
With this campaign, TotalEnergies Lubrifiants says it is differentiating itself in the lubricants market by placing innovation at the heart of its strategy.

Quartz EV Fluid by Total Energies
For 70 years, TotalEnergies Lubrifiants says it has been innovating to offer Quartz lubricants adapted to all types of engines: Quartz 9000 for thermal engines, Quartz Ineo Xtra for hybrid engines and eventually Quartz EV Fluid for electric engines.
TotalEnergies Lubrifiants says it was thus a pioneer in 2019 by developing the first entire EV fluid range to meet the specific needs of electric vehicles: increase power, improve safety and extend the life of motors and batteries.
The Quartz EV Fluid range reportedly features a state-of-the-art technology called ‘Thermo.Control Augmented’ that provides a high level of resistance to prevent oxidation, protects against short circuits, and keeps the battery at an optimal temperature range.
“This fifth generation RobotQuartz illustrates TotalEnergies Lubrifiants innovation ability
to meet the needs of all types of vehicles, even the most demanding,” TotalEnergies Lubrifiants Inland General Manager, Jean Parizot, said.
“With the evolution of the robot, the film tells the story of innovation behind Quartz lubricants, through the lens of the automobile: from thermal to electric.”
TotalEnergies is a leading global manufacturer and marketer of lubricants, with 42 production sites around the world and more than 5,800 employees in 160 countries.
TotalEnergies’ Lubricants division offers innovative, high-performance and environmentally friendly products and services, developed by its R&D centers, which employ over 130 researchers.

For more information, visit www.totalenergies.com