The 4×4 accessories specialist has expanded into Perth, bringing its products to WA 4WD enthusiasts

Hamer 4×4 explains this expansion is a strategic move aimed at making its adventure gear more accessible while providing customers in the region with “better and faster service and delivery.”
With the appointment of Stephen Gurman as State Manager for WA, operating out of Canning Vale, the company says it is ready to offer personalised support to the local off-road community.
“Hamer 4×4 has built a strong reputation for its durable, safety-focused products that cater to the needs of modern adventurers,” Hamer 4×4 Marketing Manager, Mark Gelo, said.
The product line includes essential gear like bull bars, rear bars, side steps, underbody protection, sports bars and roof racks.
“These accessories are designed using high-grade materials that can withstand the toughest conditions, ensuring both safety and durability during any off-road journey,” Mark said.
“For example, Hamer 4×4’s bull bars are engineered for both style and strength, offering easy installation and heavy-duty impact absorption, making them an ideal choice for those who take their vehicles off the beaten path.”
Hamer 4×4’s decision to expand into Perth comes at a time when Western Australia’s off-road community is growing.
“By establishing a local presence, Hamer 4×4 will provide quicker access to its products, reducing the need for long shipping times,” Mark said.
“Perth customers will also benefit from hands-on opportunities to test products and receive expert advice on-site, which will enhance the overall customer experience.
“Additionally, the closer proximity allows Hamer 4×4 to gather direct customer feedback, helping the company continuously improve its product offerings to meet local preferences and needs.”
Mark said Stephen Gurman’s leadership in Perth is expected to strengthen the company’s relationship with the local dealers and 4WD community, offering a blend of premium products and expert advice.
“His focus will be on building a strong local presence based on a one stop shop model to ensuring that customer needs are met quickly and efficiently,” Mark said.
“The new Perth workshop will also feature a full fitting facility with qualified technicians, ensuring that all products are installed with the highest level of quality control and precision while also serve as a central hub for inventory management, improving supply chain efficiency and reducing delivery times for customers and dealers across Western Australia.
“This means customers can expect faster service and easier access to the gear they need to enhance their off-road adventures.
“Hamer 4×4’s expansion into Perth marks our third location, following successful launches in Brisbane and Melbourne, bringing high-quality 4WD gear closer to customers, ensuring faster service, better product access, and reinforcing its commitment to the off-road community in Australia.”

For more from Hamer 4×4, visit www.hamer4x4.com.au