MAZDA ORDERED TO PAY
Mazda will pay $11.5m for misleading consumers about consumer guarantee rights for serious vehicle faults
The Federal Court has ordered Mazda Australia Pty Ltd to pay $11.5 million in penalties for engaging in misleading and deceptive conduct and making false or misleading representations to nine consumers about their consumer guarantee rights.
Mazda made 49 separate false or misleading representations to the nine consumers who had experienced recurring and serious faults with their Mazda vehicles within two years of purchase.
Mazda ignored or rejected requests by the nine consumers for a refund or a replacement vehicle. It told them that the only remedy available was a repair, even though their vehicles had already undergone multiple unsuccessful repair attempts, including complete engine replacements. One vehicle had three engine replacements.
Ultimately, Mazda offered to refund only a portion of the vehicle’s purchase price, or offered a replacement vehicle only if the consumer made a significant payment, after multiple failed repair attempts.
“All of the consumers were given the ‘run-around’ by Mazda while it engaged in evasions and subterfuges, provided appalling customer service and failed to make any genuine attempt to consider and apply the consumer guarantee provisions of the Australian Consumer Law,” ACCC Deputy Chair, Catriona Lowe, said.
“The message to the new car industry is clear, substantial penalties can be imposed on businesses which misrepresent consumer guarantee rights.
“If a vehicle cannot be repaired within a reasonable time, or at all, consumers have a right under the Australian Consumer Law to a refund or replacement, and we expect car manufacturers to honour those rights promptly and without misleading consumers.”
The Court also ordered Mazda to pay a total of $82,000 in compensation to some of the consumers. Mazda consented to this order and has undertaken to pay a further $3,000 in compensation per vehicle.
“We are very pleased that the Court has ordered compensation for the consumers who had not received a full refund or replacement vehicle from Mazda,” Catriona said.
Mazda was also ordered to implement an Australian Consumer Law compliance program, publish a corrective notice on its website, notify dealers of the Court’s findings and pay a contribution to the ACCC’s costs.
Further information on consumer guarantees is available at www.accc.gov.au/consumers/consumer-rights-guarantees/consumer-guarantees