STANDS STEP UP IN 2024
Brembo and Megabus named as the best AAAExpo displays as overall quality sets new level
The level of visitor engagement and the overall quality of the displays at the 2024 AAAExpo took another step up from previous shows, making the job of the judges of the best stand awards almost impossible.
The Brembo stand was ultimately declared the winner of the Best Stand over 36 square metres, while Megabus took the honours for Best Stand 36 square metres and under.
The judges also gave honourable mentions to the stands of ASV, GMB and Castrol in the over 36 square metre category and to Airbag Man, CTEK and Rislone in the 36 square metre and under section..
“AAAExpo is a key event for Megabus Software’s calendar,” Megabus Chief Executive Officer, Justin Chalk, said.
“The platform allows Megabus and its team to demonstrate its products and services to our fast-paced, ever-evolving industry.
“It allows us to have a platform for our staff and attendees to converse and interact and engage with so many workshop owners, suppliers, exhibitors and key aftermarket personnel.”
Justin indicated that the stand provided key opportunities for customer interaction.
“Having technology on hand to experience our solutions including displays, touchscreens, mobility, audio and visual equipment and Point-Of-Sale terminals was invaluable,” Justin said.
He also said the stand “provided iconography, as well as visual cues and symbolism of the range and width of the industry we envelope.”
Justin also stated it was important for Megabus to engage the company’s audience to learn and better their skills and business. However, he said perhaps the most exciting part of the stand was its racecar simulator.
“An exceptional amount of fun was had in our professional-level racing simulator, creating an exciting backdrop and a hive of sound, engagement, smiles and activity,” Justin said.
He described winning the Best Stand Award as an “amazing compliment.”
“It is a true by-product of the importance we place on extracting every inch of value from our engagement with the AAAA and the Expo – our most significant marketing engagement on the calendar.”
GBU Aftermarket Brembo Marketing Head, Matteo Busnelli, was equally as thrilled to be declared as a Best Stand winner.
“At Brembo we are absolutely thrilled to have been awarded the prestigious title of Best Booth over 36 square metres at the AAAExpo,” Matteo said.
“This honour fills us with immense pride and gratitude. Australia is undeniably a pivotal market for our ongoing and future business strategies, and we are elated by this fantastic recognition.
“The Expo provided a phenomenal platform to showcase our comprehensive product and solution portfolio, while also facilitating valuable face-to-face interactions with our customers and prospective clients.
“It is always a thrilling experience to connect personally with those who support and believe in our vision.”
To learn more about Megabus and Brembo, visit www.megabus.com.au and www.brembo.com