BrainStorm Software discusses why every business should care about this important subject

Digital Transformation is a term that has been thrown around a lot in the past few years. But what exactly does it mean?
BrainStorm Software explains that in essence, it refers to the integration of technology into business processes to enhance efficiency, drive growth, improve competitiveness, and elevate the customer experience.
Under the umbrella of Digital Transformation, several technologies play a pivotal role, such as cloud computing, Artificial Intelligence (AI), machine learning, big data analytics, and the Internet of Things (IoT).
These terms may sound daunting to many companies; however, it is jump on or be left behind. Statista.com suggests that digital transformation’s value for society and industry could reach $3.4 trillion by 2025.
BrainStorm Software Chief Executive Officer, Ty Osborne, says that businesses that have an effective change management program for their team, and those that are willing to try, will succeed in Digital Transformation.
“We have had customers involved in Digital Transformation for the past 10 years, they are always looking at ways to innovate their company and move ahead of the curve,” Ty said.
“What’s really been a standout for these companies is that they ensure that their entire organisation is on board with the transformation, and it makes the process a lot easier.”
BrainStorm Software states that according to McKinsey Insights, 143 percent of expected ROI is achieved by businesses with effective change management programs.
By contrast, it says organisations with little or no change management achieve only 35 percent of the expected ROI.
There is a long list of benefits to digitally transforming a company. One includes the environment, which isn’t one of the biggest thoughts in business, but one worth considering – one of the most common reasons is to make business processes easier and increase efficiency in time and money.
“A Digital Transformation is not an easy process, it is one that takes time and the right thought process,” Ty said.
“Do your research, understand your pain points, and the right vendor will be able to implement the right system to meet your business needs.”
BrainStorm Software is a digital transformation company which says it is revolutionising the Enterprise Resource Planning Software (ERP) landscape for distribution and manufacturing businesses.
In addition to delivering many successful Infor CSI ERP implementations, BrainStorm has also developed a unique platform that extends any ERP with its proprietary BRAiN technology.
Using the BRAiN, Brainstorm Software has developed many solutions to meet specific Automotive industry needs, such as MoBI, a sales management, order entry and CRM solution; B2B eCommerce Portals; WaBI, a Mobile WMS; CoBI, a product configurator; and many more.
BrainStorm Software reports that it saved its Automotive clients over $100 million dollars last year.

For more information, visit www.brainstormit.com.au or contact info@brainstormit.com.au or 02 6188 7306.